Picked this up from Ian Dixon's blog...

http://thedigitallifestyle.com/cs/blogs/ian/archive/2008/09/12/microsoft-launches-new-worldwide-platform-for-broadcast-tv-on-the-pc.aspx

Interesting to read about this!

I think this post says it all --

http://www.digitalspy.co.uk/forums/showthread.php?t=834609&page=3#63

Others may disagree.