Check out this link... tru2way looks closer then at least I thought: http://www.engadget.com/2008/09/05/panasonic-holds-live-tru2way-demonstration-on-th-50pz80q-plasma/

And I read somewhere that manufacturers are saying tru2way is going to add $300 to the cost of a TV- and so they will only be adding it to premium TVs for now.  Hopefully that cost will come down very quickly...